Magento is an open-source content management system for e-commerce web sites. It is the most flexible E-Commerce software & platform used by world’s leading brands to power their businesses.
There are two types of Magento service packages namely Magento Community Edition and Magento Enterprise Edition. Magento Enterprise Edition offers more features than Community Edition.
Following are the key features of Magento :
Easy to edit content :
WYSIWYG editor facilitates shop owners (owners of online store) to build content rich and multiple versions of a web page.
Control over user access :
Online store owner using Magento has granular access control to assign a particular level of permission to users.
Additional modules can be installed for customizing a virtual store.
Multiple payment options :
Magento has the ability to incorporate multiple payment options on the online store being powered by it. It facilitates the ease of payment for each and every visitor based on their preferred payment gateway, ranging from credit card to cash on delivery.
Mobile friendly :
Magento is Mobile friendly as the apps allow store integration across multiple devices to work efficiently on smart-phones, tablet, Notebook, etc.
Advanced SEO features :
Magento offers advanced SEO features that can enhance organic traffic and reduce digital marketing costs.
Secure and stable online infrastructure :
An online store has to protect the user information which includes crucial data like address and credit card numbers. Hence, Magento provides a robust infrastructure for the security of online store. Ensuring a server running on a separate system, Magento protects the information of your online store, records of customers and products. All orders and transactions are completely private, with no third party access. In case you wish for a third party access to your data, it would be solely your discretion.
Admin interface :
Magento really has a user-friendly admin interface. It features the best of a hosted SaaS platform. Hosted solutions usually do not customize to your needs. However, with Magento, you get the benefit of a much more customer friendly interface, along with the power of having your own flexible solution.
Benefits of Magento:
Open Source :
Not only Magento is free to download, but you are free to build upon it for your specific business needs. However, Magento Enterprise Edition is not free.
Helpful extensions :
Being an open-source, Magento yields an expansive library of custom extensions developed by worldwide community of Magento developers. Users can help each other with their extensions. Developing a Magento site is actually much harder than other platforms before it. Magento is properly architected to be able to extend its functionality in an elegant and stable way. The extensions offered with Magento, keep it secure and stable.
Advanced SEO :
The platform was built with SEO efficiency in mind. It gives your products a better chance to appear on Google, Yahoo and other search engines. There is also plenty of room for custom SEO implementations for those who have the knowledge and skills to do so.
Magento is spacious :
The Magento platform can support up to 500,000 products on one site, and handle more than 80,000 orders per hour. That means there can be lots of space for future growth between one or more different shopping carts on the same site.
Easy browsing :
With Magento, it is easy to add prompts to browse related options on product and checkout pages. This enhances user experience and increases sales potential.
Time-saving and cost-effective :
In Magento, a user can be able to use and share tools with other Magento users. This can help him to save himself the hassle of building from the ground up in most cases. A user can also create and manage multiple ecommerce stores using one instance of Magento (in multiple languages, and with multiple currencies). That is a benefit for big businesses servicing a global market.
Leo TechnoSoft has skilled Magento developers that ensure the best results in delivering Magento service at reasonable costs.
We, at Leo TechnoSoft, employ only leading edge solutions and path-breaking technologies to meet all the demands of a modern business, which has indeed helped us to develop rich expertise in several technologies including Magento.
For further enquiries drop in a mail to firstname.lastname@example.org or call us at 407-965-5509.